IN THIS ISSUE

Tony Berberabe
Physicians are not the only problem. Health plans too often view guidelines as rigid routines rather than flexible aids to good practice.
Peer-Reviewed
Michael D. Cabana, MD, MPH
Randall Brown, MD, MPH
Noreen M. Clark, PhD
Although interactive educational seminars that target physicians require a large investment of resources, they can be cost-effective if medical care is improved as a result.
MargaretAnn Cross
Presenteeism — the condition of being on the job, but giving less than 100 percent — is fertile ground for health plans with a suitable product.
Legislation & Regulation
John Carroll
The pharmaceutical giant contends that soon-to-be-released data will verify its program's effectiveness.
Tomorrow's Medicine
Thomas Morrow, MD
An important federal law encourages development of drugs for populations so small that the market would otherwise ignore them. Should they not then be covered?
News and Commentary