Managed Care


Change Is Continuous, But Change ≠ Progress

MANAGED CARE March 2005. © MediMedia USA
Editor's Memo

Change Is Continuous, But Change ≠ Progress

John A. Marcille
MANAGED CARE March 2005. ©MediMedia USA

John A. Marcille

It is perhaps inevitable that as the newly re-elected President Bush struggles to usher in his "ownership society," health savings accounts should garner increasing attention. As our cover story by Contributing Editor John Carroll makes clear, the interest in HSAs will continue to grow.

In fact, we could be talking about the Next Big Thing in health care insurance. Some plans are not sitting idle while history washes by. Aetna, in particular, has been quick to roll out HSAs. "It's more and more what people hear about," points out Chris Hakim, the company's small-business leader in the western region.

Elsewhere in this issue, people have been hearing about disease management and direct-to-consumer advertising for a very long time, which doesn't mean that they can't hear something new about them.

Our story on DM looks at how Kaiser Permanente flexes corporate muscles unique to that health plan in cutting costs dramatically for asthma patients.

Our story on DTC advertising wonders if it's really as effective as many claim (you may be surprised at some of the takes on this issue).

For something really new under the sun we turn to the old, or at least how to care for the old. Our story on geriatricians shows how Medicare Advantage plans might employ these specialists. Demographics more and more demand it.

We cover a changing industry in a changing world. That means, I guess, that we cover change, without which no publication could exist. These are exciting times in which to be living. But weren't they always? Now, on to the ownership society.


2014 Annual HEDIS® and Star Ratings Symposium Nashville, TN November 3–4, 2014
PCMH & Shared Savings ACO Leadership Summit Nashville, TN November 3–4, 2014
Medicare Risk Adjustment, Revenue Management, & Star Ratings Fort Lauderdale, FL November 12–14, 2014
World Orphan Drug Congress Europe 2014 Brussels, Belgium November 12–14, 2014
Healthcare Chief Medical Officer Forum Alexandria, VA November 13–14, 2014
Home Care Leadership Summit Atlanta, GA November 17–18, 2014
6th Semi-Annual Diagnostic Coverage and Reimbursement Conference Boston December 4–5, 2014
Customer Analytics & Engagement in Health Insurance Chicago December 4–5, 2014
Pharmaceutical and Biotech Clinical Quality Assurance Conference Alexandria, VA December 4–5, 2014
9th Semi-Annual Medical Device Coverage and Reimbursement Conference San Diego December 5, 2014
8th Annual Medical Device Clinical Trials Conference Chicago December 8–9, 2014
HealthIMPACT Southeast Tampa, FL January 23, 2015